Working With Us
At We Free Trees, we close the gap between vision, investment, and long-term community impact. We empower climate startups, community-rooted organizations, and mission-aligned institutions to transform bold ideas into scalable solutions and sustainable community benefit. From idea to implementation, we nurture initiatives across their full life cycle — supporting strategy, partnerships, program execution, and investment readiness to ensure innovations are built to last.
Through this work, we cultivate creative innovation, workforce development, and community leadership, ensuring climate action is culturally relevant, economically empowering, and built with — and for — the communities it serves.
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We form creative strategic partnerships with community-based organizations, nonprofits, municipal agencies, mission-driven companies, and institutions to drive climate innovation and implementation. Our work enhances organizational initiatives, supports innovative ideas, and strengthens efforts that expand equitable access and participation in climate and clean-energy opportunities for underrepresented communities — within the communities we serve.
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We provide expert advisory, business coaching, and capacity-building support for MWBEs, climate entrepreneurs, and sustainability-focused startups. We help founders refine strategy, strengthen partnerships, activate growth pathways, and secure program and funding opportunities — advancing inclusive climate innovation and economic access.
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We design and deliver culturally-relevant climate programming, creative engagements, and place-based activations that elevate underrepresented voices and make climate action relatable. Our events, workshops, and storytelling experiences build belonging, drive participation, and strengthen climate education and civic engagement. We support organizations in creating programming that brings people together, uplifts Black, Brown, and frontline communities, and creates accessible on-ramps into the climate space — within the communities we serve.
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We design and support climate workforce pathways across environmental, clean-energy, and climate sectors for youth and adults, including trades and vocational careers (EV, solar, HVAC, welding, energy efficiency). We lead community-centered recruitment and readiness efforts, expanding awareness, access, and preparation for climate careers. We cultivate long-term youth and community stewardship, ensuring communities are engaged, prepared, and positioned to lead a just and sustainable climate future — within the communities we serve.
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We design and implement innovations that empower organizations and businesses to align cultural and environmental goals with sustainability. Our offerings include eco-friendly, non-plastic, non-tree-based product alternatives for community events and organizations, providing solutions that reduce waste and lower environmental footprints. By bridging cultural expression with climate innovation, we help clients adopt sustainable practices that reflect the principles of creativity, culture, and community. Every solution is designed to empower businesses and organizations to lead with impact as a reflection of the unique strengths and traditions of the communities they serve.
Our Full-Life Cycle Approach
Too often, well-intended programs especially those focused on communities of color or led by founders of color are set up to fail due to a lack of sustained support. Many initiatives lack the structured off-ramps, investment, and long-term strategy needed to thrive, leading to disproportionate success rates and making equity-focused efforts feel like temporary solutions rather than transformative change.
What sets us apart is our Full-Life Cycle approach, which integrates three regenerative branches that drive local economic growth innovation, workforce, and community when designing and building initiatives that are not only impactful but truly self-sustaining. This approach ensures that we intentionally consider the entire life cycle of every initiative, from ideation to implementation to impact, recognizing its pathways of growth over time in these three areas for the communities we serve.
Get in Touch!
Schedule a free 1:1 introductory session with Sonali to discuss your consulting needs.
The environment is where we work, live, and play.
- DANA ALSTON